Autumn Fair

the brief

The Penny Banks design team are dedicated to creating unique and original designs, which are not only inspiring but also functional. We have a fresh and excited approach to each and every project we work on, and strive to continuously produce distinctive and innovative designs.

To create a winning concept we take your requirements and build a design that reflects and celebrates the nature of your business and brand. With our teams efforts you will outshine your competitors and amaze your clients.

the process

Each area had its own identity and design requirements, whilst also remaining linked to one another and cohesive across the show. The brand guidelines gave us a colour palette to work with so we could visually and aesthetically design the areas so they would flow through the NEC halls, yet also stand out as a feature. the brand illustrations were a key aspect in this design, alongside the brand colours that the designers specified from the brand guidelines.

Our current new product the ‘Amy chair’ was featured widely throughout this event, providing contemporary as well as comfortable seating in many areas, in addition to our existing stock being utilised in these spaces too. this helped keep the design and quantity of products high without going over the project’s budget. to restyle and make our products new and unique for this event we designed and painted the chairs, tables and other pieces of furniture in the brand colours; whether as solid colours or split half designs with the illustration logos added on top as vinyl graphics. Soft furnishings & decorations were also added by our onsite visual merchandising team.

The designers worked along side the caterers to make sure all the catering requirements were met within the designs. deliveries were scheduled so that everything arrived as it was needed within the build schedule, keeping the project on schedule ready for opening.